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That Dirty Word- Data!

Your old trusted friend the mailing list, could soon become one of the biggest sources of risk to your business if you don’t take some action now.  Most of you will have heard about GDPR, how it’s going to affect using consumer data and the usage of your fan email addresses. It has been a topic of conversation at many of the recent music events including SXSW, Music Connected and this week’s Sandbox Summit in NYC, both in speaker panels and later a key topic over beer.

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How to Own Your Own Fan Relationships

14th March 2018 – from SWSW, Texas

What a day, Lyor Cohen providing a keynote to the opening to SXSW Music. The whole day had a common thread: own your own fan relationships, and yet, again and again the constant contradiction between artist survival seems to get in the way of this mantra sung by so many of the industry leaders.

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